Target has Amazon.com in its cross hairs. Fed up that customers scan the store's aisles with one eye on their smartphones, and often end up making purchases online for less—a practice known as showrooming—the retailer last week promised to match Amazon's prices year round.
If a customer buys a qualifying item at Target and then finds an identical item for less in the following week's Target circular or, within seven days on Amazon.com, Walmart.com, BestBuy.com or Toysrus.com, Target will match the price.
courtesy of: http://www.MarketWatch.com
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